Eric Olakanye, Author at The DigiPalms

See The Way I See: From Advocacy to Multi-Million Dollar Brand

Dec32024

From Art to Empire

The Birth of a Mental Health Movement: In 2021, Sophie Nistico embarked on a transformative journey, turning her personal battles with anxiety and chronic migraines into a pioneering mental health awareness clothing brand. Starting with just a $500 investment in a print sticker-cutting machine, Sophie laid the foundation for See The Way I See, a brand that has since grown into a multi-million dollar enterprise, reshaping the dialogue around mental health.

Sophie’s journey began on Instagram, where she shared her artwork reflecting personal insights into mental health. This platform allowed her to build a significant social media presence, which became instrumental in launching her brand. Initially focused on creating stickers, Sophie made a strategic pivot to apparel, a decision that would prove transformative. The brand’s unique approach involves placing comforting reminders on clothing sleeves, offering wearable affirmations that deeply resonate with their community. This shift not only broadened the brand’s appeal but also established it as a leader in merging fashion with mental health advocacy.

Dec22024

Video Marketing Trends 2025

In the fast-paced world of digital marketing, video remains a dominant force, shaping how brands communicate, engage, and convert. As we approach 2025, video marketing trends are evolving at an unprecedented rate. Businesses that stay informed and adaptable will thrive in this ever-changing landscape. In this blog, we uncover the top video marketing trends for 2025 and how you can leverage them to captivate your audience and achieve measurable success.

Nov272024

The 3-6-9 Matrix

The Success Pattern Hidden in Your Neural Code

THE STORY OF THREE ENTREPRENEURS: The 3-6-9 Matrix

Imagine this: Three entrepreneurs launch identical businesses on the same day. They have the same resources, the same market, and the same starting point. Fast forward 90 days: one has failed, one is barely breaking even, and the third has scaled to six figures. What’s the difference? It’s not luck. It’s not funding. It’s their understanding of theThe 3-6-9 Matrix, a pattern so deeply embedded in our neural code that it determines how we set, pursue, and achieve goals. This isn’t just a motivational framework; it’s a science-backed system that aligns with how your brain is wired to process success. Let’s dive into The 3-6-9 Matrix and uncover how you can activate your neural pathways to achieve predictable results.

Author: Eric Olakanye

See The Way I See: From Advocacy to Multi-Million Dollar Brand

From Art to Empire

The Success Pattern Hidden in Your Neural Code

The Dilemma of Budget-Friendly Marketing