Mobile marketing isn’t just a trend — it’s the future of brand-consumer interaction. But while everyone talks about SMS blasts and push notifications, the real advantages of mobile marketing go far beyond the basics. According to the latest mobile marketing statistics, global smartphone usage and mobile ad spend continue to rise year-over-year — making mobile the most powerful touchpoint today. In this article, we’re diving into 7 surprising benefits that most businesses overlook, but should absolutely be leveraging in 2025.
