Founding Story: Turning Frustration into Innovation

Founders of Comfrt Everyday Wear: Sisters Mia and Elena Carter, former corporate professionals turned entrepreneurs.
Motivation: In 2018, Mia developed chronic skin sensitivity from synthetic fabrics, while Elena struggled to find stylish yet affordable work-from-home attire during the pandemic. Their shared frustration with the lack of eco-friendly, hypoallergenic, and versatile clothing sparked Comfrt’s creation.

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