February 2019, Atlanta, Georgia — Trenton Jackson stared at the Shopify dashboard—$600 left in his bank account, a stack of unsold T-shirts, and a prayer whispered so desperately it burned his throat: “God, make this so big we couldn’t possibly credit ourselves.” He clicked “launch.” Three days later, every shirt sold out. Orders flooded in from Tokyo, Dublin, and Cape Town. A movement in faith-based fashion was born not in a boardroom, but in a 780 sq ft apartment where screen-printing fumes mingled with holy desperation.

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